Luke
Wade
Senior Sales Engineer, builder, and family-man. I bridge the gap between complex enterprise technology and the people it's meant to serve — but my most important work happens at home.
Personal Projects
Things I've built
because I wanted them to exist.
Side projects that started as ideas and shipped as real products — each one solving a genuine problem with a polished, consumer-grade experience.
A daily health & wellness tracker PWA built around the idea that a healthy life starts one day at a time. AI-powered habit categorization, personalized workout generation via Gemini, weekly insights, and guest-first onboarding — no sign-up required to start.
A safe, screen-time-smart PWA for kids — packed with arcade-style games (soccer, basketball, skee ball, ring toss), a scratchpad, wishlist builder, and image favoriting. Built touch-first for tablets and phones, with Firebase auth to save progress across devices.
A modern digital vault app for organizing the things that matter. Clean dark-mode UI built with Next.js, designed around a sidebar-first navigation experience that keeps your most important content always within reach.
The ultimate community for Ninja CREAMi enthusiasts. Discover, create, and share ice cream recipes with AI-generated imagery. Built as a full-stack PWA with background AI image generation and a minimalist, recipe-first design.
A residential hydrogen energy startup co-founded with three fellow UT Austin alumni. h2pHlo converts excess solar and off-peak grid power into clean hydrogen fuel — stored safely for weeks, converted back on demand. No lithium. No degradation.
A "Bloated SaaS Cost Detector" designed to help organizations identify unused licenses and zombie subscriptions. Uses AI to analyze SaaS spending and provide actionable recommendations to trim the fat from software budgets.
The optimization side of SaaS management. tightSaaS brings visibility to software stacks, ensuring every seat is utilized and every dollar spent on software delivers maximum ROI. "From Fat to Tight" for your enterprise stack.
For the one and only big homie.
Work History
A decade of turning
complexity into clarity.
Enterprise SaaS sales engineering with a consistent focus on technical storytelling, presales, and GTM strategy.
Leading technical presales motion as Senior SE at Insightly (an Unbounce company). Delivering compelling product demonstrations, navigating complex enterprise procurement cycles, and translating technical capabilities into measurable business outcomes across CRM, marketing, and service platform suites.
Joined Insightly as a Sales Engineer supporting the full presales lifecycle — from discovery through technical validation. Developed deep product expertise and built the foundation for promotion to Senior SE within one year.
Served as the primary technical voice in the sales process for Motio's BI governance and content management suite. Led technical presentations, proof-of-concept engagements, and built tooling to scale the presales function across a growing enterprise pipeline.
Supported strategic initiatives at one of the nation's largest ambulatory surgery center networks. Applied analytical frameworks to operational improvement projects, financial modeling, and cross-functional reporting.
Education
Academic foundation.
A liberal arts honors program that built the mental models I still lean on daily.
Plan II is UT's rigorous interdisciplinary honors program — a highly selective curriculum spanning philosophy, literature, history of science, economics, and social thought. It shaped a cross-disciplinary approach to problem solving that's evident in everything from enterprise sales to building software products. Co-founder of H2Phlo alongside three fellow Plan II and UT alums.
